links for 2008-08-27
-
Personal Seat License - Another name for highway robbery.
links for 2008-08-26
-
Mark Luckie points to a couple of good widget makers.
links for 2008-08-21
-
via boing boing
links for 2008-08-20
-
WaPo focuses on the Obama campaign's use of the Internet.
links for 2008-08-19
-
Nice web 2.0-ish chart of big media ownership
links for 2008-08-16
-
Pandora, a great service for internet users to connect to new users, is going to be strangled by the music industry.
links for 2008-08-15
-
Via Will Sullivan. I don't necessarily like that WordPress is buidling its social networking capability on the MU platform, as it cuts out lots of users.
Obama’s text message on the veep
Image via Wikipedia Following up on the panel at AEJMC about the Internet in the 2008 political season, Garrett M. Graff explains the way Barack Obama’s text message alert about his vice presidential selection is actually a means to a larger end.
But announcing Mr. Obama’s running mate by text message has little to do with proclaiming the selection and everything to do with getting out the vote on Election Day in November. The move should add thousands — and more likely tens or hundreds of thousands — of cellphone numbers to what is already one of the most detailed political databases ever created.
A study conducted during the 2006 elections showed that text-message reminders helped increase turnout among new voters by four percentage points, at a cost of only $1.56 per vote — much cheaper than the $20 or $30 per vote that the offline work of door-to-door canvassing or phone banking costs.
It’s a shrewd way to get new contacts into a campaign database, and I suspect it’s something that more candidates will be doing in future elections. It will be interesting to see whether such TXT GOTV methods actually increase turnout by 4 percent or more. That’s a huge number in a presidential campaign, and if it’s effective, might be Obama’s tipping point.
Related articles by Zemanta
- Want Barack Obama To Whisper VP Secrets To You? [Marketing]
- Obama Wants Me To Be The First To Know His VP Choice…Well, you too.
![Reblog this post [with Zemanta]](http://img.zemanta.com/reblog_e.png?x-id=7b849cb4-1caa-4320-ae98-4d2811f659c5)
links for 2008-08-12 [delicious.com]
-
Didn't know this, but it's a bad sign.
-
The Obama effect tutorial.
-
Lots of free information.
Trolls
Lengthy article in the New York Times Magazine about Internet trolls. Check it out.
Flickr
-
